Launch of eventPOD at NCT CBRNe Asia 2014
Heyltex officially launched its newest product concept and CBRN countermeasure, the eventPOD, during the gala dinner of the prestigious 2014 NCT CBRNe Awards held on the 14th of October 2014 in Phnom Penh, Cambodia. Witnessing the launch were CBRNe defense industry leaders and decision makers of various governments, which include General Em San An, Secretary of State, Ministry of Interior of the Kingdom of Cambodia.
Spearheading the launch was Alexander Heyl, the CEO of Heyltex. Because of the enormous attention they attract, high visibility events, Mr Heyl explained, increases “both the threat and the impact [of a CBRN attack].” Alas, some countries are not adequately prepared to respond to these threats because of budget and policy constraints.
The eventPOD “helps you make decisions that do not increase the risk of you being less prepared,” Mr Heyl enthusiastically pitched. He then continued to highlight the benefits of the eventPod: “EventPOD is a solution for those situations in which you temporarily need extra capability – extra stuff… Instead of buying equipment or drugs, you get them from us as a service: you rent the availability, you rent the capability.” The eventPOD, Mr Heyl continued, is tailored “to the threat assessment for the event. Based on that, we agree on what capability you need on top of your existing capability.”
After the launch, interested parties had an opportunity to learn more about the eventPOD at the exhibition booth and during the Event Security session organized by Heyltex. Enthusiasm about the product is high, and Heyltex feels optimistic about its market potential.